Dragonfly Services

Our Focus is on Your Success

The cornerstone of our success is built on achieving our clients' sales and marketing goals. With decades of experience promoting products to libraries and consortia globally, Dragonfly is connected to the most accomplished sales organizations in each international region to ensure the success of academic journals, textbooks, and other academic and educational products. For the first time, marketing for the entire life cycle of a textbook can be undertaken on a global scale --maximizing efficiency as well as results. We are the sales and marketing professionals who customize to your products and goals. No geographical limits; marketing without borders.

Promotion of Journals and other Academic Products to Libraries and Consortia Globally

Dragonfly can manage the sales and marketing efforts of your journal and electronic book products to library consortia and other purchasing entities throughout the globe. Through decades of promoting products to libraries and consortia globally, Dragonfly has access to a network of the most accomplished sales organizations in each international region to successfully promote your products.

Market Development

Through a network of seasoned sales and marketing professionals, Dragonfly can seed your new textbook, or other academic product, months before publication thereby significantly increasing the probability of a successful launch. Sales and marketing promotion of textbooks

Dragonfly has access to an extensive list of experienced textbook sales professionals which it can utilize to maximize your high value texts or other portions of your list that fit your own sales and marketing strategy.

Dragonfly has over 30 years experience providing sales and marketing services to societies and publishers --helping them reach libraries and consortia around the work. Our extensive global network of...
Promoting journals to target market segments in each global region, driving usage during trials and once consortium deals are in place, and marketing launch journals through strategic placement in...
Development of global sales and marketing strategies and tactics. Internal sales team development for publishers and societies, with a focus on consultative selling techniques, either in the U.S....